Restaurant | Media Luna

Restaurant Branding Project

The owners of Media Luna, a Mexican Restaurant located in Sydney’s beach-side suburb of Clovelly wanted an eye-catching identity incorporating images from the popular Mexican game ‘La Loteria’. In response to the brief we proposed a vibrant colour palette, drawing on the original Mexican La Loteria hand-painted signs and a bespoke interior fit-out. La Loteria images were re-purposed into large painted timber frames and used as a graphic motif on the walls. The restaurant interior featured a large custom-upholstered bench, designed to encourage groups and parties within the snug interior space. Mosaic tiles and mirrors were installed on the bar adding a theatrical backdrop to the bar’s house specialty margaritas.

For this project we consulted with the graphic designers at Elkemo, who designed the Media Luna logo, signage, stationary and menu. The combination of traditional themes with bright beach chic achieved the Mexican flair that our clients were looking for.

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